Benefits
- vivid color
- classically creamy
- one stroke application
- slim bullet for precise application
- clean ingredients
- vegan
- sustainable packaging
Features
- 2022 Allure Readers’ Choice Best New Brand
- In an independent study of 32 consumers:
- 100% said the product had an ultra-creamy, smooth glide application
- 100% said the product delivered vivid color
- 100% said the product felt lightweight
- 97% said the product had a soft, creamy texture that did not pull or tug during application
- 97% said the product had an instant, one-stroke application and rich color intensity
- 97% said the product’s texture and lines looked smooth on lips
- 97% said the product hugged lips in velvety plushness for a comfortable, flexible wear

























Reviews
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